I’m Aiden Young, a communication strategist and digital marketer from Marlton, New Jersey, and a graduate of Rutgers University–New Brunswick with a B.A. in Communication and a specialization in Strategic Public Communication & Public Relations, along with a minor in Entrepreneurship.

My work sits at the intersection of research, creativity, and purposeful storytelling. I’ve led audience analysis, message strategy, and multi-channel content development across projects ranging from public health communication to fintech innovation. This includes developing a campus wide HPV vaccine awareness proposal for RUStudentHealth and shaping user research for a Mastercard Send use-case expansion, where I designed surveys, analyzed behavioral insights, and collaborated with a crypto compliance professional to evaluate regulatory considerations.

I’ve gained hands-on experience across agencies, nonprofits, and higher-education environments. As a Marketing Intern at the Rutgers Center for Communication & Health Issues, I managed branding for two large-scale student health campaigns, planned events that reached more than 1,000 students, and produced content that generated over 5,000 views. At the Community Spotlight Foundation, I built an internal communications framework and restructured the organization’s website to better support outreach goals.

Currently, I’m a Digital Marketing Intern at Spark Creative Group, leading the planning and execution of a client’s full reopening campaign—including event coordination, digital presence optimization, and cross-platform messaging alignment.

Previously, I served as a Store Manager at Hidden Grounds Coffee, overseeing daily operations, managing a full team, coordinating promotional events, and launching a weekly student-run market that supported small local businesses. This role strengthened my adaptability, leadership, and ability to communicate clearly in fast-paced environments.

Across every project, whether I’m conducting research, designing content, or building a brand voice, I’m driven by the challenge of making ideas resonate. I’m committed to creating work that is strategic, thoughtful, and rooted in genuine audience insight.