Born and raised in Marlton, New Jersey, I’m a graduate from Rutgers University–New Brunswick with a B.A. in Communication- specializing in Strategic Public Communication and Public Relations with a minor in Entrepreneurship. Over the past two years, I’ve immersed myself in a range of creative and strategic projects that have deepened my passion for audience-driven storytelling and purposeful communication. From leading the creative direction of a potential campus-wide HPV vaccine awareness campaign to spearheading user research for a fintech proposal with Mastercard Send, I’ve developed a strong foundation in message strategy, content design, and cross-channel outreach.

Beyond the classroom, I’ve gained hands-on leadership experience as a store manager at Hidden Grounds Coffee in New Brunswick. There, I’ve overseen daily operations, coordinated promotional events, and helped to build lasting relationships within the campus and local community. I also lead the creation of a weekly student-led market on Satudays, aimed to giving small businesses a place to sell their products. Balancing a full team and maintaining a store in a fast-paced environment taught me how to stay adaptable, organized, and clear in my communication. These are skills I carry into every campaign and client project I work on.

Whether I’m writing, building a user survey, or curating a brand voice, I’m driven by the challenge of connecting ideas to people in ways that are both creative and strategic. I’m always eager to grow, collaborate, and contribute to work that’s thoughtful, authentic, and impactful.